Integrated CRM

CRM is more challenging than ever. Our team works with clients to build the right contact strategy for both customers and prospects across channels. Direct marketing has always been at our core, and we help our clients determine the right frequency, messaging, form factor, and segmentation for their catalog and direct mail efforts. With developments in data targeting across channels, we also build and execute integrated marketing plans leveraging all marketing channels.
We know that reach and frequency is more important than ever in driving response rates. More than 85 clients rely on us as their ongoing marketing partner, outsourcing all or part of their daily marketing planning, production and analysis to us.

Here are the specific ways in which we help clients:

  • Customer segmentation strategy
  • Seasonal planning
  • Personalization strategy
  • Contact path development
  • Cross-channel integration
  • Store area marketing
  • Outsourced direct marketing planning
  • New product category launches
  • New market expansion

Our goal is to act as an extension of your team. We connect with our clients daily, sharing their challenges and providing solutions and recommendations. With over 200 clients, we have unparalleled expertise in all things marketing. We are truly at the forefront of best practices, and we bring those best practices to all our clients.